Made to Measure

Portland General Store

Monday, August 22nd, 2011
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We’re excited to share with you Portland General Store‘s new catalogue. Troy and Lisa of Portland General Store have  created a unique and unabashedly male line of authentic and all natural personal care products. Each of their products are custom-mixed from sea minerals, clays, essential oils and and other plant-derived ingredients. Not only are the products well made, but are smart, masculine and sleek. Their inventory includes such items as Whiskey After Shave, Face Bomb Cleansing Mud, and Maine Cologne. It was a pleasure working with such a unique client  as well as two of our favorite creative collaborators, Sandy Lang (copywriting) and Peter Frank Edwards (photography). A few details about the piece: The cover was foil stamped in orange on a deep eggplant uncoated stock. Thin cotton fly sheets,  french-folded interior pages and large scale images all came together to produce a 12×12 perfect bound catalogue.

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